How to get your Tutoring Company’s Marketing Emails Opened
Get Marketing Emails Opened
One of the biggest challenges for tutoring company marketing is to get marketing emails opened. Therefore, we want to supply you with a few tips on how to increase the odds your e-mails will be opened.
It also happens to be the best way to get your direct mail opened… the best way to get your partner and kids to listen to you.
The best way to get your e-mail opened, and the best way to make people listen to you and command their attention… is to make them curious. That is to say, curiosity is one of those emotions that commands attention.
Furthermore it creates a psychological “open loop.” “Open loops” are those things that create some kind of emotional disturb or disconnect, that stays open until you close it. For example, it’s like when your child is injured or in pain. Until they are taken care of, it’s an open loop for you, psychologically, and emotionally.
Tutoring Company Marketing
Curiosity is the same thing and the more intense the curiosity, the deeper and more troubling, the open loop becomes.
For example, “Make chocolate cookies at home,”. However, “How to create mouth-watering bakery-fresh cookies at home, in less than 15 minutes.” will create more curiosity. Consequently, one gives you information, and the other one creates curiosity about the information.
Get Attention to your Tutoring Company Marketing
So keep this in mind next time you’re trying to get attention and get your marketing emails opened. What ideas do you have now? How about this bonus list of curiosity words that you can use in your own tutoring company marketing.
- Members Online
- Off the record
- Sneak peak
Now create your masterpiece of curiosity and see how many more emails open up for you!