Blog

What Every Tutoring Company Needs to know about Spam!

This subject came up recently in one of our Marketing Workshops and we realized there is a lot of confusion about SPAM in the small business community. We all seem to have a general idea that SPAM is BAD but don’t really understand the ins and outs. What is it exactly? What are the rules? […]


Are you networking wrong?

We all know that word of mouth is the best marketing tool there is. Why? Because when someone tells a friend, family member, neighbor, or colleague what a great tutoring company you are, you’ve already overcome the biggest hurdle to making a sale – trust. Networking is a great tool for building a referral network […]


7 Signs your Marketing is Wimpy

What is wimpy marketing? Remember the HEFTY garbage bag commercial? They taunted the smaller cheaper garbage bags that broke at the first sign of stress as empty bean cans  and rotting chicken bones stretched and poked their plastic skins, busting all over the disgusted housewife’s formerly spotless kitchen floor. “wimpy, wimpy, wimpy”, the leaky bags […]


6 Great Marketing Ideas for Fall

To celebrate the start of fall, we felt it was fitting to supply you with some great marketing ideas you can use for the season. Your customers may be getting back into the school routines, or already planning for Halloween, so don’t hesitate to cash in on the holidays ahead. Here are six ideas to […]


Using Motivation to Manage Employees

1. Why do people need motivation? Motivation is the will to act. What we call “motives” are the reasons why people act in certain ways. Today’s increasingly competitive business world needs a highly motivated workforce for any organization seeking to achieve good results. It is only through the efforts of the workforce that a company’s […]


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